I read the book A Voice Undefeated by Collin Raye. My favorite story was about CBS not liking his birth name. . His real name was Floyd (Bubba) Wray. One of the problems with his name was that if customers wanted to buy an album they would not look in the W's for it. They also did not like Floyd or Bubba. They had talked about different options. They asked Bubba to come up with twenty names that he would like. CBS did not pick any of the names that he chose. They called and let him know that his new name was going to be Collin Raye. I guess that is the price of stardom.